The CEO of OKX’s Middle East and North Africa (MENA) division, Rifad Mahasneh, stresses the importance of emphasizing practical benefits in the crypto sector as the interest in real-world asset (RWA) tokenization surges. At the Token20249 event in Dubai, Mahasneh underlines the necessity for projects to showcase the advantages of tokenizing specific assets clearly. He cautions against tokenizing assets that lack a genuine need for it. Mahasneh believes that while tokenization shows potential, the focus should be on initiatives that offer tangible, everyday value.
Tokenization: A Shift Towards Real-World Value
Tokenization of real-world assets has been gaining traction in the crypto space, with a growing number of projects exploring this avenue. However, the emphasis on ensuring practical utility and real-world application is crucial for the sustainable growth of this trend.
The Need for Tangible Benefits in Tokenization
As the crypto industry witnesses a surge in interest towards RWA tokenization, it becomes imperative for projects to align their objectives with delivering tangible benefits to users. Merely tokenizing assets for the sake of it may not yield the desired outcomes in the long run. Mahasneh’s call to prioritize real-world utility aims to steer the industry towards projects that can make a genuine impact.
Challenges in Tokenizing Assets
While the concept of tokenization holds promise, there are challenges associated with ensuring that the tokenized assets offer real value. Projects must navigate through these challenges by focusing on assets that can benefit significantly from tokenization, rather than tokenizing assets indiscriminately.
Future Outlook: Balancing Innovation with Practicality
Looking ahead, striking a balance between innovation and practicality will be key for the sustainable growth of tokenization in the crypto industry. Projects that can demonstrate real-world utility are likely to stand out and gain traction among users and investors alike.
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